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How AI-Driven Recruitment Platform used SEO to Gain Better Leads

Achieved 96.5% increase in users and 66.5% growth in leads through SEO and content optimization.

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About Client

Our client is a leading AI-driven applicant tracking platform based in Singapore, designed to optimize recruitment processes through AI and automation. Key features include automated candidate screening, AI-powered interviews, and seamless integration with ATS tools. The platform prioritizes unbiased hiring, ensuring that talent and capabilities are at the core of every selection decision.

Website Traffic
74.44%
Impressions
66.46%
Leads
96.52%
Users
69.75%
Issues Faced by the Client

Issues Faced by the Client

  • Low website performance
  • Limited market exposure
  • Lack of website engagement
Challenges We Faced

Challenges We Faced

  • Low website performance
  • Low DA with a high spam score
  • Poor content quality
The Solution

From Problem to Solution

To start with, we performed an in-depth website analysis and identified performance issues on both web and mobile devices. We optimized meta titles and descriptions resolved crawling and indexing issues. Targeted and conversion-focused keywords were identified, and website content was updated accordingly. Thereafter we focused on implementing strategies to improve the authority and engagement. We worked on improving the page loading speed and content quality.

The Results

What We Achieved Here

With our right strategy implementation, we were able to attain significant improvement in search visibility and user engagement. We were able to bring in a reasonable improvement in overall website traffic and impressions. Due to these improvements, stronger search visibility and became more engaging for visitors. The mobile interactions became smoother.

Overall our efforts resulted in stronger brand presence, higher organic traffic, better Google rankings, and increased conversions from multiple target locations.

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